Successful product design manages to expose useful functionality beyond its appealing form. Even though the goal of modern retail packaging is to encourage potential buyers to purchase the product, clever packages can also be a great source of inspiration.

This collection of some unusual and creative product designs that I collected from the net. These are all exciting product package designs that will prove useful to you as designer. I hope that you will find these insightful and inspirational in your job as brand and product design specialist. Enjoy!

1. Omed Extra Virgin Olive Oil

Omed Extra Virgin Olive Oil

2. Multi-rescue Life Preserver

Multi-rescue Life Preserver

3. Plum

Plum

4. 2Voglie

2Voglie

5. Deer You (Student Work)

Deer You (Student Work)

6. Urban Veda Skincare

Urban Veda Skincare

7. Carga 02 Messenger

Carga 02 Messenger

8. Coffee Lab

Coffee Lab

9. We Love Popcorn

We Love Popcorn

10. Finishing Touch

Finishing Touch

11. Miracle-Gro

Miracle-Gro

12. Simeon Cognac

Simeon Cognac

13. IXXI

IXXI

14. Snob Duck Handmade Soaps

Snob Duck Handmade Soaps

15. Granny’s Secret

Granny’s Secret

16. Just Add

Just Add

17. Iain Sinclair CardSharp 2 Knife

Iain Sinclair CardSharp 2 Knife

18. Flexible Illuminated Full Sized Keyboard

Flexible Illuminated Full Sized Keyboard

19. USB Hub Monster

USB Hub Monster

20. Bombay Sapphire Layers

Bombay Sapphire Layers

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